As Producers Week comes to a close, I wanted to present you guys with something big.
I gathered some popular questions that many aspiring producers have, and sent them to a group of producers: some who are currently on their way up & others whose work you’re all very familiar with.
If you’ve ever wondered how producers’ answers differed when asked the same questions; now you’ll know.
These producers have too many hits to list, so for more information on each, I’ve included a link to each of their websites below each of their names.
Producer Manager, E, of The Trafficker Management
Can you introduce yourself a bit and tell us what it is that you do and who you represent?
I go by the name of E. I own and run The Trafficker Management.
We manage several producers, most notably: MegaMan, Tommy Gunnz and Boi-1Da. We also manage one rapper, Richie Sosa.
What’s the big difference for you as a manager, representing producers vs representing artists?
I would say managing an artist is a bigger challenge then managing producers.
The reason I say that is; with an artist there are more politics involved. It’s a lot more work and it takes a lot of patience. When handling artists you are not just selling a sonic product but a visual one as well.
Remember, an artist’s career is a lot more complicated than that of a producer. With producers, if they are talented then their beats can be sold.
My theory, is a great record will always find a home, no matter if it is a unknown producer from England or Timbaland. But don’t get me wrong, I do believe producers have a certain image to uphold. I also believe they should be out and about making sure people put a face to their beats.
Tha Bizness: Henny & Dow Jones
Producers, Henny & Dow Jones, better known as, Tha Bizness, have been making a lot of noise recently – namely, for their production of Young Jeezy‘s smash hit, “My President (Is Black)“, and Young Money‘s debut single, “Every Girl“.
As producers whose work is quickly taking over your iPod’s storage space, I asked them to share some insight for Producers Week.
This is the second half of a 2-part interview with Zach Katz. To read Part 1, please click here.
Do you focus more on placing J.R Rotem’s music with artists or are you more focused on placing music with film, television and video games?
We do both, but I primarily focus on placing his music with artists.
We have an incredible publisher that helps us, Sony/ATV. That’s one of the reasons to do a publishing deal – to add more people to your team. They have a full film, television & video game department, who I provide music to on a regular basis, and their job is to go out there and to secure placements.
So I don’t do it all alone; I have people on the team who can also help.
But that income is definitely valuable, and the name of the game – especially in this shrinking market – is to capitalize and bring in as many revenue sources as possible.
One issue many upcoming producers have is knowing when to do free production for an artist and when to start charging. Also, once they do charge, how much to charge. How do you recommend they approach that issue?
Welcome to Producers Week!
Producers Week is a one week themed “event” on MakingTheMogul.com that focuses on the producers.
Throughout the week, I will feature several hit producers and producer managers, offering insight into the business of music production.
Whether you’re just starting out and want to learn about how others started their careers, or you’ve been producing for a few years and feel like you still need further insight into the industry or a bigger opportunity – Producers Week is for you.
This is my first event of the kind on makingthemogul.com, so I welcome any and all comments/suggestions on how to make it better for the next time.
Thanks and I hope you enjoy it!
Now that Producers Week is completed, below is an index of all the features:
I’d like to announce that next week will be Producers Week, right here, on makingthemogul.com.
Producers Week will feature interviews and features with some high-profile producers and producer managers, as well as a report on this Saturday’s “So You Want To Be A Producer” webinar, presented by In The Know Seminars. (If you haven’t already registered for In The Know’s webinar, please do so by clicking here.)
As part of Producer’s Week, I would like to invite all upcoming music producers to post your questions for hit producers, Midi Mafia.
Whether you want to ask about getting into the game, selling beats, or plug-in selections, this is your opportunity to get insight and advice from Billboard charting producers.
Please leave your questions in the comments section below.
The deadline for questions is Saturday, March 14th, at 6:00pm EST.
Music production can be incredibly challenging to get into; especially when technology has made it possible for nearly anybody to have a fair shot at it. But whether you’re learning to produce in a music school or learning on your own, nothing can replace real, live examples of music you listen to every single day.
Earlier last week, I met with producers Dow Jones & Henny of Tha Bizness. During our conversation, we began discussing blogging, social media and different ways of using them effectively to not only connect with an audience, but also to educate others making their way up.
Seeing that Tha Bizness have their own blog, I suggested making a video walkthrough of some of the hits they’ve been creating.
Being the forward thinking guys they are, they were open to the idea.
In this impromptu video, the man himself, DJ Toomp, discusses the business of production and making it as a producer.