Steve Stoute is someone I’ve long admired and respected for his business savvy. Actually, one thing a lot of people don’t know, is that while I am influenced by many business leaders, it was actually his movements that motivated me to start my own business.
When Steve Stoute started Translation in 2004, I found any piece of news I could find about the company, its vision and its work. I was tired of seeing the limited creative input at label jobs and the limited growth potential up here in Canada. I wanted to do something different and something more.
My business plan and vision for a company was influenced by many different business’ & leaders, however the example provided by Steve Stoute & Translation LLC, help me specify my niche and the extra push to just go for it.
The idea of making money by partnering with corporations outside of the entertainment industry wasn’t new to me, but I was finally at a stage of understanding in my new career to think about it with a more focused and refined mentality – and Translation was making waves. I was paying close attention.
As with any business, the vision grew and a few things changed around, but thankfully, it’s still going strong and its primary objective is still to think differently and create new ways of doing business.
Anyhow, enough with that. Check out this video of Steve discussing an example of alternative routes of generating revenue in the music business: